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Future of Homecare Cleaning Products Europe 2024

Date: 19th June 2024 - 20th June 2024 Location: London - UK

The Future of Homecare Cleaning Products Europe 2024 conference, organised by ACI, promises to be a ground-breaking event set to provide a much-needed boost to the landscape of the homecare cleaning products industry. Scheduled for the 19th & 20th June in London, this conference will bring together senior-level executives from detergent manufacturers, surfactant and other raw material suppliers, chemical packaging providers, chemical regulatory bodies and associations, leading academics and consultants in the field.

The conference’s central theme revolves around innovation, sustainability, and consumer-centric approaches within the homecare cleaning product sector. As the global demand for effective yet environmentally friendly cleaning solutions continues to surge, this event aims to provide a platform for thought leaders to discuss and shape the future of the industry.

One of the key focal points of the conference is innovation. Attendees can expect to explore cutting-edge technologies and novel product formulations that are revolutionising the way we clean our homes. From smart cleaning appliances to advanced chemical formulations, the conference will delve into the latest developments that promise to enhance efficiency and convenience in home cleaning.

Sustainability is another critical theme at the forefront of the conference. With an increasing emphasis on eco-friendly and socially responsible practices, the event will feature discussions on sustainable sourcing, green packaging, and biodegradable cleaning agents. Industry leaders will share insights on how to reduce the environmental footprint of homecare cleaning products while meeting consumer expectations.

Consumer preferences are constantly evolving, and understanding these changes is vital for industry success. The Future of Homecare Cleaning Products Europe 2024 will provide a comprehensive view of consumer trends and demands in the homecare sector. Attendees can gain valuable insights into the changing dynamics of consumer behaviour and how to adapt their product offerings accordingly.

ACI’s Future of Homecare Cleaning Products Europe 2024 conference promises to be an essential event for anyone involved in the homecare cleaning industry. With its focus on innovation, sustainability, and consumer-centric approaches, it is set to shape the future of home cleaning products and inspire a new era of cleaner, greener, and more efficient solutions. Industry professionals cannot afford to miss this opportunity to gain insights, make connections, and drive positive change in the homecare cleaning sector.


19th June 2024
20th June 2024
Event Categories:


Dimitri Pavlyk – Marketing, Sales & Media Partnerships
+ 44 (0)203 141 0627
Sam Midwood – Content
+44 (0) 20 3141 0218
Abhishek Shankar – Sponsorship
+44 20 3141 0621
Martyna Rak – Logistics
+48 616 46 7020


We will confirm the venue approximately 4-6 weeks before the event to ensure we find the most suitable space because numbers can vary dramatically. There will be a discounted accommodation rate for conference attendees.
London, United Kingdom

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  • Holistic Overview of European and Global Markets in Homecare Cleaning
  • Key Regulation Changes Affecting the Homecare Cleaning Industry
  • Improvements to Enable an Optimal Supply Chain
  • Assessing Current State of Natural and Synthetic Raw Materials
  • Capitalising on Homecare Cleaning Product Performance
  • Solutions to Reduce Costs in Manufacturing and Transport of Homecare Products
  • Technology Innovations Influencing Household Cleaning Products
  • Evaluating Developments in Bio-Surfactants
  • Enhancing Current Strategies for CO2 and Other Sustainability Targets
  • Assessing Consumer Interactions to Improve Economy and Sustainability

Chair: Panos Kotsakis, Group Quality & R&D Director, Sarantis Group

Florian Vernay, Global Head of Sustainability and Communications – Homecare, Unilever

Francois Simal, Product Principal, ExxonMobil

Carmen Lerga, Innovation Lead, INEOS Hygienics

Christoph Groß-Heitfeld, R&D Manager – Fabric/Homecare and I&ISasol

Max Chabert, Global Marketing Manager – Home & Hygiene, Solvay

Andre Chieffi, Senior Manager – Surface Science Platform, Reckitt

Virginia Sanchez Gonzales, Senior Marketing Manager of Surfactants – Homecare, Cepsa

Maria Grazia Laplaca, Project Officer, European Commission

Matt Wood, Senior Chemist, Cleenol Group

Alexandra Trambitas,  Head of Applied Innovation – Cleaning Segment EMEA, Evonik

Sidharth Ramanand, Senior Research Scientist, Novozymes

Richard Meads, Senior Consultant, The Huggard Consulting Group

Jon Dutton, Commercial Director, Libra Chemicals

Vassilis Economides, Partner, L.E.K. Consulting

Pete Rosier, Head of Branding, Homethings

Jasmine Brinkmann, Senior System Manager, ISCC

Anna Zhenova, Founder & CEO, Green Rose Chemistry

Steven Quinn, Senior Lecturer – Biophysics, University of York

Nikki Groote Schaarsberg, Sustainable Packaging Researcher, Netherlands Institute for Sustainable Packaging

Anna Oborska, General Director, Polish Association for Detergent & Cosmetic Industry

Mansur Sultani, Senior Consultant, CICA/ RSC Consultancy Group 

  • Homecare cleaning product manufacturers
  • Surfactant and other raw material suppliers
  • Product distributors
  • Chemical packaging providers
  • Chemical regulatory bodies and associations
  • Leading consultants in chemicals and sustainability
  • Senior academics

Evonik’s REWOFERM® Biosurfactants revolutionize the cleaning market

REWOFERM® Biosurfactants combine powerful cleaning performance with highest sustainability standards. They are produced by a mild fermentation process using renewable, locally sourced raw materials and eliminating the need for tropical oils. Those gamechangers offer an exceptionally low aqua toxicity and biodegradability enabling circular economy. REWOFERM® Biosurfactants are especially mild to skin and offer a unique hand feel.

 Consumer awareness and climate change is driving the industry to develop more sustainable cleaning solutions. The trend to more sustainable cleaning products is already diversely reflected on the market for home care products. REWOFERM® Biosurfactants helps brands to differentiate in the market segment for green home care products by enabling new claims and benefits.

 Alexandra will present Evonik´s product portfolio of biosurfactants and how it enables powerful cleaning combined with unique mildness.

Novozymes is the world leader in biological solutions. Together with customers, partners, and the global community, we improve industrial performance while preserving the planet’s resources and helping build better lives. As the world’s largest provider of enzyme and microbial technologies, our bioinnovation enables higher agricultural yields, low-temperature washing, energy-efficient production, renewable fuel, and many other benefits that we rely on today and in the future. We call it Rethink Tomorrow.



Eurofins Consumer Product Testing is a leading global network of testing laboratories in Europe including the UK, US, Asia and Australia.

Eurofins Consumer Product Testing UK provides a one stop solution for formulators, manufacturers, retailers and brands. We work with leading companies offering a range and mix of testing services to meet their exact needs.

Eurofins Consumer Product Testing UK will support the development and delivery of compliant and safe products. Product claims are substantiated with a range of quality testing solutions.

Our detergent and biocide service and testing portfolio includes:

  • Product performance tests to deliver benchmarking and support claims
  • Analytical testing including confirming product specifications and certificates of analysis
  • Clinical skin compatibility tests under Dermatological control including patch & HRIPT to support claims such as Hypoallergenic and Suitable for Sensitive Skin
  • Biodegradability testing including OECD standards with or without GLP and wider Ecotoxicity studies
  • Microbiology & Stability studies including Challenge Testing
  • Biocidal activity including both bacteria and virus efficacy
  • REACH/CLP testing
  • Consultancy services
  • Factory audits

For more information please contact [email protected] or call the team on 0161 868 7600.

ACI has put together a range of packages to suit your requirements. These range from branding options, to full scale partner solutions and can be tailored to meet your objectives and budgets.

If you are launching a new product or service and wish to gain visibility and brand recognition within your industry, contact us today!

For commercial opportunities, please contact:


Abhishek Shankar

Tel: +44 (0) 20 3141 0621

Email: [email protected]



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At the event we strive not only to bring you to the same location at the same time as your customers/suppliers/peers, we strive to ensure you meet face-to-face with each and every one of your target contacts and to provide you with the time you need to have multiple unhurried conversations with them and build a lasting business relationship:

• A pre-event informal introduction the evening before the conference
• A minimum of five hours’ networking built into the two day conference agenda
• A networking grid which enables you to make your target contacts aware you are looking for them
• The option to join either social drinks or dinner during the evening of Day One
• ACI’s on-site team will assist you in locating your hard-to-find target contacts & make face-to-face introductions

Of course, if there is anybody you are unable to meet over the two days, ACI’s event team will do their best to initiate contact after the event.


The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
ACI's Future of Homecare Cleaning Products Europe 2024 - Conference Pass (inc. documentation package)
With £250 discount applied, valid only until 29th February. Standard rate - £1,895
£ 1,645.00
ACI's Future of Homecare Cleaning Products Europe 2024 - Documentation Package Only
£ 495.00