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3rd Annual Real-Time Advertising Summit

Date: 9th November 2016 - 10th November 2016 Location: London - UK

ACI’s 3rd annual Real-Time Advertising Summit 2016 is already in the works! Following the success of the RTA series over the past two years, we are delighted to bring yet another insightful event to London in November 2016 with the help of our expert agenda committee and feedback from the industry.

2016 Agenda Committee Members:

  • Dominic Fensome – Global Media Analyst, Reckitt Benckiser
  • Mark Butterfield, Head of Global Media, Boehringer
  • Sammy Austin – Head of Media, Group Marketing, TUI Group
  • Peter Bray – CEO, Bray & Co
  • David Frew – Senior Programmes Manager, IAB UK
  • Graham Wylie – Programmatic Trading Committee Chairman, IAB Europe & Senior Director of Market Development & Channels, AppNexus Europe Limited
  • Mark Connolly – Director Media Performance & Investment, Havas Media Group

Stay tuned & follow our Twitter @ACI_RTA_Summits for updates on the summit.

In the meantime, feel free to view interviews from previous editions of the RTA Summit:



Real-Time Advertising Summit - Conference Pass (inc. documentation pack)£1,356.00Ad Tech Company Rate - After 20% Early Bird Discount
Real-Time Advertising Summit - Conference Pass (inc. documentation pack)£1,195.00Media Agency & Publisher's Rate - After 20% Early Bird Discount
Real-Time Advertising Summit - Conference Pass (inc. documentation pack)£752.00Brand's Rate - After 20% Early Bird Discount
Real-Time Advertising Summit - Documentation Pack Only£420.00


9th November 2016
10th November 2016
Event Category:


Tia Akbari – Content
+44 (0) 203 141 0641
Lauriane Pardoux – Content
+44 (0)20 3141 0632
Mohammad Ahsan – Marketing, Sales & Media Partnerships
+44 (0) 203 141 0606
Hubert Sosnowski – Sponsorship
+48 (0) 61 646 9780
Claire Taylor-Payne – Logistics
+ 44 (0)20 3141 0601


London, United Kingdom + Google Map

The 2015 edition of the RTA Summit included the following topics:

  • The integration of creative with programmatic
  • How to enrich and unify your data
  • Going in-house programmatic: case studies from the advertisers’ perspective
  • Analysing the fragmented programmatic market and the publishers’ perspective
  • Concerns on programmatic: ad-blocking, transparency, viewability
  • Turning attribution into action
  • Programmatic Video, TV & VOD
  • Damian Blackden, WW Chief Strategy Officer, Maxus Global
  • Paul Frampton, CEO, Havas Media
  • Phil Miles, Director Media Buying Solutions, Google UK
  • Rudiger Wanck, CEO Worldwide, Group M Connect / WPP
  • Bob Wooton, Director of Media & Advertising, ISBA
  • Bruce Hazan, Head of Solutions Engineering EMEA, Facebook
  • Paul Mead, Founder & Managing Director, VCCP Media
  • Tom Bowman, SVP Revenue Development & Operations, BBC Advertising 
  • Jennifer Witt, Director Revenue Operations EMEA, Match.com
  • Daniel Williams, Global Online Media Manager, Shell
  • Edwin Driehuijs, Display Marketing Manager, KLM Royal Dutch Airlines
  • Cadi Jones, Global Sales Director Pangea Alliance, The Guardian
  • Emily Palmer, Head of Programmatic EMEA, Thomson Reuters
  • Jonathan Lewis, Head of Digital & Partnership Innovation, Channel 4
  • Fabrizio Di Martino, Manager Mobile, Social, Programmatic Europe, InterContinental Hotels Group
  • Libby Robinson, EMEA Managing Director, M&C Saatchi Mobile
  • Sammy Austin, Head of Media Group Marketing, TUI Group
  • Sille Opstrup, Head of Digital, Pernod Ricard UK
  • Steve Chester, Director of Data & Industry Programmes, IAB UK
  • Alison Fennah, Executive Business Advisor, IAB Europe
  • Manfredi Sassoli, Head of Online Advertising, IG
  • Sebastien Blanc, Director Global Supply, Quantcast
  • Matt Bennathan,VP and Managing Director Europe, eXelate
  • Liz Rutgersson, Head of Programmatic, Periscopix
  • Bryan St John, Senior Vice President, International, Integral Ad Science
  • Oliver Gertz, Managing Director Interaction EMEA, Programmatic Lead Global Clients, MediaCom Worldwide
  • Alistair Dent, Head of Product Strategy, iProspect
  • Irfon Watkins, CEO, Coull
  • Mark Butterfield, Head of Global Media, Boehringer Ingelheim
  • Marco Ricci, CEO, Adloox
  • James Bourner, Head of Display & RTB, Jellyfish Online Marketing
  • Ben Phillips, Senior Strategist, Work Club
  • Ben Pheloung, Head of Demand EMEA, Pulse Point
  • Adam Hancox, Programmatic Associate Director, Starcom MediaVest

Networking Lunch Sponsor – Day 1

Adloox logo
Adloox is the only Premium Ad Verification company. Created in 2009, Adloox offers the deepest Brand Safety, Fraud and Viewability data analysis in the digital market today. Adloox has developed its own Auditing Index, allowing advertisers, agencies, trading desks and ad networks to optimise their campaign efficiency on the fly, and detect the most granular domain/site level inefficiencies in real time. With offices in London and Paris, and clients across Europe, the US, Latin America, Africa and APAC, Adloox track and verify billions of impressions for our clients, through its core foundations in innovative technology and premium service.

Networking Lunch Sponsor – Day 2

logo prometheus

logo mi


Previous Sponsors Include

QRT3 Integral Ad Science




QRT3 Coull




QRT3 PulsePoint logo_NEW



QRT3 VisualDNA-logo-red-whitebg


cS_newlogo_color copy


Videology Logo

exchange lab new 2























StickyADS.tv Black Logo JPEG


StrikeAd_new logo




ACI has put together a range of packages to suit your requirements. These range from branding options, to full scale partner solutions and can be tailored to meet your objectives and budgets.

If you are launching a new product or service and wish to gain visibility and brand recognition within your industry, contact us today!

For commercial opportunities, please contact:

Hubert Sosnowski

+48 (0) 61 646 9780



The Internet Advertising Bureau (IAB) is the trade association for online and mobile advertising. It promotes growth and best practice for advertisers, agencies and media owners.

Read more at http://www.iabuk.net/

iab europe

IAB Europe is the voice of digital business. Its mission is to protect, prove, promote and professionalise Europe’s online advertising, media, market research and analytics industries. Together with its members – companies and national trade associations – IAB Europe represents over 5,500 organisations.



ISBA is the Voice of British Advertisers.  

We are a representative membership body offering expertise, unique advantages for members, cost savings and campaigning for advertiser freedoms.

In supporting the freedom to advertise responsibly we actively support self-regulation and work with government to achieve effective but fair rules for marketing communications.

Membership gives a real advantage to advertisers, whatever their size or sector.  The knowledge we bring to each other and the expertise of our Team helps in the constant battle for competitive advantage.

Through our regulatory work and through our tailored advice we deliver substantial cost savings for our members.




The IPA is the professional body for advertising, media and marketing communications agencies based in the United Kingdom. Established in 1917 as a not-for-profit membership body, its role is to inspire, promote, anticipate and serve its community of the brightest and best 20,000 people in the business. For all the 305 agency brands in the 231 trading companies in membership it provides core support services. It also undertakes a wide ranging programme of awards, events, and training opportunities. It also acts as the agency industry spokesman.



The European Association of Communications Agencies (EACA) is a Brussels-based organisation which represents full-service advertising and media agencies and agency associations across Europe.
EACA promotes honest, effective advertising, high professional standards and awareness of the contribution of advertising in a free market economy and encourages close co-operation between agencies, advertisers and media in European advertising bodies.

For more information, click here. Find us on Facebook, Twitter & LinkedIn.

IAB Austria

In the Austria section of the IAB (Internet Advertising Bureau – Association for the promotion of online advertising) over 130 leading companies in the digital economy have organized . They set the standards for digital communications that support advertising companies with expertise, and provide transparency and promote young talent . The diversity of the members, who come from all areas of the digital economy , the holistic view of the issues relevant to the industry is assured. The IAB is in a constant exchange with politicians, the public and other stakeholders.



The World Branding Forum (WBF) is a registered global non-profit organisation dedicated to advancing branding standards for the good of the branding community as well as consumers. This includes those who work in the branding, advertising, marketing, public relations, communications and design disciplines worldwide. The organisation produces, manages and supports a wide range of programmes covering research, development, networking and outreach. It also sponsors educational programmes, including collaborations with leading universities and museums. Its recognition programme, the World Branding Awards, gathers some of the world’s largest brands under one roof. For more information, visit brandingforum.org.

Please link website to – https://brandingforum.org

Siinda transparent

SIINDA is the Search & Information Industry Association, the leading European based non-profit association bringing together companies in the search (digital, mobile, print, vertical directories and platforms), information, and telecommunication sectors as well as businesses providing “on demand” services. We have global members from Asia to Latin America and from Africa to Australia. We provide a wide range of member services from market research to conferences and summits. We are a resource forum where complementary market segments in search and information can connect, share, and grow. We keep our members up to date with the latest market trends, technical developments, and critical legislation that might affect our businesses. We also provide a platform where seed level start-ups can mix with industry leaders. Our next SIINDA event is the SIINDA Beyond Search Summit taking place in Prague on October 14-16, 2015.

For more info visit us at www.siinda.com

IAB Mexico

IAB México

The Interactive Advertising Bureau (IAB) is the principal organization that represents interactive advertising, it compromises with objectivity in the development of studies, education, standarization in order to impulse the importance of Internet in the media mix of advertising in Mexico. IAB was founded in 1996 in the United States, today has presence in 45 countries around the world. The IAB México is comprised of more than 170 leading companies including Carat Digital, comScore, .Fox, Google, Group M, Grupo Expansión, Grupo Ferrer, HAVAS Media Group, Media Response Group, Millward Brown, Ogilvy & Mather, OMD, Orange, Prodigy MSN, Televisa.com, Terra y Yahoo!. IAB Mexico started activities in 2005.

For more information visit www.iabmexico.com

IAB Slovakia

At the present IAB Slovakia represents 37 members including leading online media and publishers (with reach covering almost 90% of Slovak online population), media networks and leading online and media agencies. Our mission is to create a platform to be served for mutual communication among the subjects running their business in the area of online advertising. The main targets of IAB Slovakia are: to ensure the standardization of ethics and legal rules of online advertising, support the development of Internet as an advertising medium and contribute to professionalization of Internet as an advertising medium through providing of single source data related to audience measurement and socio-demographic profile of Internet media. IAB Slovakia is the member of IAB Europe.

IAB Finland

IAB Finland (the Trade Association of the Finnish Digital and Interactive Advertising Industry) has over a hundred member companies from across the digital advertising field, from media companies and agencies to advertisers. Its mission is to develop the industry by providing information to members and stakeholders as well as creating and implementing best practices.



The Drum

Across its many platforms, which include the Business Magazine of the Year, a highly visited website and a multitude of awards ceremonies and events; it’s no surprise that The Drum was voted the Media Brand of the Year and Gordon Young was awarded Editor of the Year.

Website Address: www.thedrum.com

Real-Time Advertising Summit


IAB Italia is a non profit association and the only international body representing all types of Companies on the online advertising market. The mission of IAB Italia is to contribuite to the development of interactive advertising and online marketing in Italy, through: development and disclosure of market data and information, activation of national/international institutional/political relations, definition and application of standards/guidelines, research.

Website Address: http://www.iab.it/

Agenda Download

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Who's Attending

26 people are attending 3rd Annual Real-Time Advertising Summit

  • Michael Matsoukas
  • Clare Barber
  • Matej Novak
  • Bea Grandell
  • Bea Grandell
  • Steve Bottomley
  • Steve Bottomley
  • Rolf Schmitz
  • Rolf Schmitz
  • Luciano Candilio
  • Jørgen Aanonsen
  • Kjell Martin Nerstad
  • Kjell Martin Nerstad
  • Kjell Martin Nerstad
  • Kjell Martin Nerstad
  • Mateusz Gajewski
  • Mateusz Gajewski
  • Faye Fordham
  • Jukka Sundquist
  • Jukka Sundquist
  • Michael Bertaut
  • Anant Joshi
  • Ramakrishnan Laxman
  • Ashok Venkatramani
  • Steve Hawker
  • Steve Hawker
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